- Michael Willson
- May 04, 2025
Meta has launched its own standalone AI chatbot app to rival ChatGPT. Announced in April 2025 by Mark Zuckerberg at Meta’s AI event “LlamaCon”, the Meta AI app is powered by the company’s latest language model, Llama 4. The app is free, fast, integrated with Meta’s products like WhatsApp and Instagram, and adds a new social twist to how people interact with AI.
This article covers what the Meta AI app does, how it works, what makes it different, and why it could be a real alternative to ChatGPT and Google Gemini.
What Is the Meta AI App?
Meta AI is a general-purpose chatbot that can answer questions, help write content, generate images, and even chat using voice. It’s powered by Meta’s Llama 4 model, and it’s designed for both casual users and creators.
You can access it as a mobile app or use it inside Instagram, Facebook, Messenger, and WhatsApp. There’s also a “Discover” tab in the app, which works like a social feed — you can view, remix, and share AI conversations with others.
Unlike most chatbots, Meta AI is meant to be part of your daily apps and social experience, not a separate tool you have to learn.
Key Features of Meta AI
Here’s what users can do with the Meta AI app:
- Chat using text or voice
- Ask questions or request summaries
- Create images from text prompts
- Access real-time web search results
- Use it inside Meta apps like WhatsApp and Instagram
- Browse and remix content in the Discover tab
- Use Meta AI through Ray-Ban smart glasses
Meta AI supports multiple languages, can plan trips, write poems, generate captions, and even help with schoolwork. It’s designed for speed and ease of use.
How Is Meta AI Different?
Most AI apps focus on being productivity tools. Meta AI goes a step further by blending AI with social interaction. The Discover feed makes AI usage public and remixable, which is new. It also works inside apps people already use, so they don’t have to download or learn anything extra.
Another key difference is how Meta AI is integrated with hardware. You can use it through Meta’s Ray-Ban smart glasses and get real-time answers using voice. This hands-free feature is something OpenAI and Google don’t yet offer in consumer devices.
Meta AI vs ChatGPT vs Gemini
Where Can You Use Meta AI?
Meta AI works on iPhones, Android phones, and the web. You can also access it from the chat windows of Instagram, WhatsApp, Messenger, and Facebook by typing “@Meta AI” in a conversation. This means you can use it while chatting with friends or planning something.
Meta AI is available in over a dozen countries as of April 2025 and is expected to roll out globally over the next few months.
What Can You Use It For?
Meta AI is built to help with everyday tasks. It’s also fun to explore and experiment with. Here are some things you can use it for:
- Create social media posts and image captions
- Write short stories or poems
- Summarize long articles
- Translate conversations
- Get travel recommendations
- Plan an event or schedule
- Ask trivia questions
- Make AI-generated art
Is Meta AI Better Than ChatGPT?
Meta AI is not necessarily better than ChatGPT in terms of raw language ability — GPT-4 is still more advanced for complex writing and technical tasks. However, Meta AI is faster, easier to access in day-to-day apps, and more social. For everyday users who want a quick, friendly AI helper inside apps they already use, Meta AI might be a more practical choice.
Also, Meta AI doesn’t charge for basic features. ChatGPT’s GPT-4 and web browsing features are only available with a paid subscription. Meta offers web search and image generation for free, making it appealing for casual users.
Final Thoughts
Meta AI is Meta’s first serious step into the world of consumer AI assistants. Unlike many AI apps focused on developers or productivity, this one is made for regular people. With the Discover feed, smart glasses support, and fast response time, it feels more like a helpful friend than a tool.
It might not replace ChatGPT for coding or writing long essays, but it could become the go-to AI for fun, quick, and creative tasks inside everyday apps.
If you’re interested in learning more about how tools like Meta AI work, or how to build and deploy similar systems, check out these certifications: